Role
Creative Director & Brand Motion Designer
Scope
Brand Strategy / Visual Identity Design / Logo Design / Motion Graphic Toolkit / Brand Film Art Direction
CERAMATH+
BRAND PRODUCT
FILM
The brand product film for Ceramath is a gripping storytelling piece that captures the dramatic birth of the revolutionary skincare device, “DEL”. With an air of suspense reminiscent of a top-secret research project, the video takes viewers through the meticulous development process of DEL.
Rather than simply listing its features, the film seamlessly intertwines them with the relentless efforts, trials, and breakthroughs of the Ceramath research team. It vividly depicts precision experiments in a state of the art laboratory, the intricate assembly of each individual component, and finally, the moment when DEL is brought to life. Every scene is a testament to Ceramath’s cutting-edge technology and spirit of innovation.
BRAND IDENTITY
DESIGN
Ceramath is a specialist beauty device brand that delivers the value of beauty to its customers through precise and professional knowledge, grounded in mathematical principles and theories.
To appeal to customers in a rational yet functional manner, the brand’s vision is actively reflected in its visual identity. The goal of this project is to establish a design system that enhances usability and scalability across both online and offline platforms, ensuring brand consistency and a cohesive identity.
